Getting from ‘For Sale’ to ‘Sold!’: Home Warranties as a Sales Tool in a Down Market
When it comes to value versus cost, a home warranty represents one of the best sales strategies. Here’s why:
Builders Marketing
PWSC’s Ultimate Guide to Maximizing Website Sales
…Today, the playing field has changed, and the competition is heating up for home builders. For more than half of all buyers, searching online marks the first step toward purchasing a home.
What Do Buyers Want from Builders? 2022 Edition
…Those willing and able to tailor their products and services can tap into a buyer pool vastly underserved in today’s market.
The key is unlocking what today’s buyers really want.
Home Builders Should Market Properties Throughout the Building Process
Conventional wisdom says there’s no point in marketing your homes until you have a physical structure buyers can see and touch. That’s no longer true.
WHITE PAPER: 5 Cutting-Edge Online Marketing Platforms for Home Builders
The home buyer journey isn’t as simple as it used to be. It used to go something like this: You’d get a referral, make contact,
Make the Most of Home Warranties Throughout the Transaction
A home warranty is one of the most important tools offered to a home purchaser. The warranty* protects all parties involved in the purchase and